Trying to stay on your feet in the LBM supplier ring while facing off against the big guys? Our guests this week are two marketing experts from Lenker: John Lenker, founder and Chief Vision Officer, and Assaf Arie, partner and Chief Executive Officer. Join us as we discuss how small- to medium-sized LBM suppliers can be flexible, competitive, and ultimately successful. In part one of this two-part podcast, we focused on contractors, remodelers, and builders and how strategy and marketing can build their business. You can find that episode here. You can find out more about Lenker at https://lenker.com/constructionpals.